Alex Baker

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ALEX BAKER.

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HDMI
The Power Behind It All

THE PROBLEM HDMI is considered an unseen brand meanwhile it powers many essential devices in day to day life.

THE INSIGHTThe most powerful things can be the ones you never notice.

THE IDEAHDMI is the overlooked cord that makes every movie night, gaming session and binge possible. By highlighting the unseen driving forces behind iconic entertainment characters, HDMI takes its place as the power behind it all.

Guerilla

A Cutout of an HDMI port pasted on a building of a well known company thats driven by people.
Celebrating all the people behind the scenes that bring everyday products to us.

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